Marketing Delivery

Jeremy Evans, Managing Director; Simon Penny, Operations Director and Gee Kettle, Project Manager

logo

Services:

  • SOFTWARE DEVELOPMENT
  • QUALITY ASSURANCE
  • PROJECT MANAGEMENT
logo

Technologies:

  • .Net
logo

Sectors:

  • PROFESSIONAL SERVICES
  • AUTOMOTIVE
logo

Engagement Model:

  • DEDICATED TEAM
logo

Duration Of Project:

  • +1 YEAR
×
Play Video

We decided to establish a completely separate research and Development team so we could move our technology forward and explored that opportunity with Godel.

DESCRIPTION

Founded in 2007 Marketing Delivery operate exclusively in the automotive sector, keeping car, bike and van dealerships in touch with their customers. Marketing Delivery deliver bespoke customer communications programmes to improve conversion, retention and reputation with measurable results. Working with approximately 350 franchised motor dealers in the UK they bring cost effective marketing activities to the forefront of dealer marketing.

CASE STUDY

Consumers are constantly changing how they digest information, and the ways which organisations communicate with consumers is always evolving.

Automotive eCRM and social media agency Marketing Delivery provide marketing solutions to dealerships using clever technology and data to deliver personalise customer communications that can improve customer conversion and generate incremental sales.

The solutions are created from Marketing Delivery’s own portfolio of products, plus those of carefully selected partners. Adapting these third party software products to the Marketing Delivery way of working can be challenging and the decision was made to create a platform of their own.

DEDICATED TEAM

Dedicated Team

Godel supplied a dedicated team of full time software developers based in its development centre in Minsk, Belarus to augment the in-house Marketing Delivery team by 57% more resource.

“Our business is growing quickly and we want to have access to the skill set to be able to deliver development as fast as it’s required,” explains Jeremy Evans, MD, Marketing Delivery.

“We’ve done our research and we can see lots of new ideas on the horizon to help our automotive clients better communicate with their customers digitally via social channels – we’d like to realise these plans.

The bottom line is that when we hire developers in-house, their resource is quickly eaten up with other things almost overnight. We decided to establish a completely separate research and Development team with Godel so we could move our technology forward and help us continue our path of growth”

My Chatbot